boohooMAN Collaboration With UK Rapper Jay1

We partnered UK rapper and hitmaker Jay1 with global online retailer boohooMAN.com to launch an exclusive line of tracksuits, with the retailer excited to announce its new collaboration with the Coventry hailing rap talent.

 As part of the collaboration, the musician has worked alongside with the brand’s design team to select his favourite styles from their brand new tracksuits range. The collection of tracksuits incorporates an eclectic assortment of different styles, from stripes to neon whilst staying close to the streetwear aesthetic that both Jay1 and boohooMAN share.

 The collection is now available here with prices ranging from £35 to £50. To support the campaign, the artist starred in a video themed around the concept of “the musician’s notepad”, performing his hit Mocking it whilst wearing different outfits from the collections.